Bachelor in Digital Business Management (BDBM)

Bachelor In Digital Business Management (BDBM)

Affiliated to: Rajarshi Janak University

About Course

  • Course Title : Bachelor In Digital Business Management (BDBM)
  • Category/Level : Bachelors
  • Course Duration (months) : 48 months
  • Affiliated to : Rajarshi Janak University
Course Description:

The Bachelor of Digital Business Management (BDBM) at Rajarshi Janak University is designed to equip students with the essential skills and knowledge needed to excel in the rapidly evolving digital business landscape. This comprehensive program blends traditional business principles with cutting-edge digital technologies, preparing graduates to navigate and lead in a technology-driven business world.

Learning Outcomes
Upon completion of the program, graduates will be able to:
- Analyze and leverage digital tools to enhance business operations.
- Develop and execute digital marketing campaigns.
- Utilize data analytics to inform business decisions.
- Implement cybersecurity measures to protect digital assets.
- Lead digital transformation initiatives within organizations.

Career Opportunities
Graduates of the BDBM program at Rajarshi Janak University have a variety of career paths in both traditional business and tech-focused industries. The combination of business knowledge and digital expertise makes them valuable assets in the following roles:
- Digital Marketing Manager
- E-commerce Specialist/Manager
- Business Analyst
- Digital Transformation Specialist
- Project Manager
- Product Manager
- Social Media Manager
- Customer Relationship Manager Specialist
- Digital Innovation Manager

Additionally, the BDBM program provides a strong foundation for further studies, such as pursuing a Master of Digital Business Management, Master of Business Administration (MBA), or other advanced degrees in business and management

Admission info

Eligibility Condition for Admission:
+2 Level or Equivalent Degree with a minimum of 45 percent in aggregate or CGPA 1.8 on the scale of 4 having "D" grade in each subject.

Syllabus

The BDBM program provides the essential components of a traditional business degree plus a broad selection of cutting-edge technology and advanced digital business management and marketing tools. This program has been offered to address the demands of rapidly changing information technology (IT) driven business environment.

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Offered by

Colleges offering Bachelor in Digital Business Management (BDBM) (Rajarshi Janak University) are as follows:

  1. Rajarshi Janak University - University Campus, Janakpurdham, Dhanusa

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